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Our most authentic colour ever

Unleash the full spectrum of cinematic experience. Flagship True RGB delivers remarkably our most true-to-life colour yet with independently controlled three-colour RGB LEDs—immersively revealing every story, even in the darkest scenes.

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Sony WF-1000XM5 Truly Wireless Noise Cancelling Earbuds Smoky Pink

28% OFF

Sony WF-1000XM5 Truly Wireless Noise Cancelling Earbuds Smoky Pink

Regular price BHD 99.900

Regular price ~~BHD 139.900~~ Sale price BHD 99.900

Regular price Earn 1.8 Reward Points

Sale price Earn 1.8 Reward Points
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Sony WH-1000XM5 Wireless Noise Cancelling Headphones | Midnight Blue +WFC510B

19% OFF

Sony WH-1000XM5 Wireless Noise Cancelling Headphones | Midnight Blue +WFC510B

Regular price BHD 145.000

Regular price ~~BHD 180.000~~ Sale price BHD 145.000

Regular price Earn 2.64 Reward Points

Sale price Earn 2.64 Reward Points
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New

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Sony WH-1000XM5 Wireless Noise Cancelling Headphones | Smoky Pink + WFC510B

19% OFF

Sony WH-1000XM5 Wireless Noise Cancelling Headphones | Smoky Pink + WFC510B

Regular price BHD 145.000

Regular price ~~BHD 180.000~~ Sale price BHD 145.000

Regular price Earn 2.64 Reward Points

Sale price Earn 2.64 Reward Points
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Sony XR-65X90L | 65 inch | BRAVIA XR | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV) (2023)

41% OFF

Sony XR-65X90L | 65 inch | BRAVIA XR | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV) (2023)

3 total reviews

Regular price BHD 429.000

Regular price ~~BHD 739.000~~ Sale price BHD 429.000

Regular price Earn 7.8 Reward Points

Sale price Earn 7.8 Reward Points
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BRAVIA Televisions

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Sony BRAVIA 7 II True RGB 98 inch TV, 2026 Model | K-98XR70M2

Sony BRAVIA 7 II True RGB 98 inch TV, 2026 Model | K-98XR70M2

Regular price BHD 3,149.000

Regular price ~~BHD 3,149.000~~ Sale price BHD 3,149.000

Regular price Earn 57.25 Reward Points

Sale price Earn 57.25 Reward Points
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New

Sony BRAVIA 9 II True RGB 85 inch TV, 2026 Model | K-85XR90M2

Sony BRAVIA 9 II True RGB 85 inch TV, 2026 Model | K-85XR90M2

Regular price BHD 2,619.000

Regular price ~~BHD 2,619.000~~ Sale price BHD 2,619.000

Regular price Earn 47.62 Reward Points

Sale price Earn 47.62 Reward Points
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Sony BRAVIA 9 II True RGB 75 inch TV, 2026 Model | K-75XR90M2

Sony BRAVIA 9 II True RGB 75 inch TV, 2026 Model | K-75XR90M2

Regular price BHD 1,889.000

Regular price ~~BHD 1,889.000~~ Sale price BHD 1,889.000

Regular price Earn 34.35 Reward Points

Sale price Earn 34.35 Reward Points
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Sony BRAVIA 6 77 inch OLED TV, 2026 Model | K-77A60

Sony BRAVIA 6 77 inch OLED TV, 2026 Model | K-77A60

Regular price BHD 1,019.000

Regular price ~~BHD 1,019.000~~ Sale price BHD 1,019.000

Regular price Earn 18.53 Reward Points

Sale price Earn 18.53 Reward Points
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Soundbars

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Sony BRAVIA Theatre Sub 9, 600 W Wireless Subwoofer for Sound bar/ Home Theater Sound System, 2026 Model

Sony BRAVIA Theatre Sub 9, 600 W Wireless Subwoofer for Sound bar/ Home Theater Sound System, 2026 Model

Regular price BHD 249.000

Regular price ~~BHD 249.000~~ Sale price BHD 249.000

Regular price Earn 4.53 Reward Points

Sale price Earn 4.53 Reward Points
Unit price per
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Sony BRAVIA Theatre Trio, Flagship Three-Piece Theatre System, Surround Sound by Dolby Atmos®/DTS:X®, 360 Spatial Sound Mapping, 2026 Model + Free SASW5+SARS8

19% OFF

Sony BRAVIA Theatre Trio, Flagship Three-Piece Theatre System, Surround Sound by Dolby Atmos®/DTS:X®, 360 Spatial Sound Mapping, 2026 Model + Free SASW5+SARS8

Regular price BHD 849.000

Regular price ~~BHD 1,049.000~~ Sale price BHD 849.000

Regular price Earn 15.44 Reward Points

Sale price Earn 15.44 Reward Points
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New

Sony BRAVIA Theatre Rear 9, 180 W Wireless Rear Speakers for Sound bar/ Home Theater Sound System, 2026 Model

Sony BRAVIA Theatre Rear 9, 180 W Wireless Rear Speakers for Sound bar/ Home Theater Sound System, 2026 Model

Regular price BHD 269.000

Regular price ~~BHD 269.000~~ Sale price BHD 269.000

Regular price Earn 4.89 Reward Points

Sale price Earn 4.89 Reward Points
Unit price per
New

Sony Bravia Theatre Bar 5, 3.1ch Soundbar with powerful wireless subwoofer with Dolby Atmos®/DTS:X®, 2026 Model

Sony Bravia Theatre Bar 5, 3.1ch Soundbar with powerful wireless subwoofer with Dolby Atmos®/DTS:X®, 2026 Model

Regular price BHD 115.000

Regular price ~~BHD 115.000~~ Sale price BHD 115.000

Regular price Earn 2.09 Reward Points

Sale price Earn 2.09 Reward Points
Unit price per

Headphones

New

Sony WH-CH530 Wireless Headphones with Microphone

Sony WH-CH530 Wireless Headphones with Microphone

Regular price BHD 24.000

Regular price ~~BHD 24.000~~ Sale price BHD 24.000

Regular price Earn 0.44 Reward Points

Sale price Earn 0.44 Reward Points
Unit price per
New

Online Exclusive

Sony WF-1000XM5 Truly Wireless Noise Cancelling Earbuds Smoky Pink

28% OFF

Sony WF-1000XM5 Truly Wireless Noise Cancelling Earbuds Smoky Pink

Regular price BHD 99.900

Regular price ~~BHD 139.900~~ Sale price BHD 99.900

Regular price Earn 1.8 Reward Points

Sale price Earn 1.8 Reward Points
Unit price per

Offer
New

Sony 1000X THE COLLEXION Premium Wireless Noise Canceling Headphones | WH-1000XX

Sony 1000X THE COLLEXION Premium Wireless Noise Canceling Headphones | WH-1000XX

Regular price BHD 249.900

Regular price ~~BHD 249.900~~ Sale price BHD 249.900

Regular price Earn 4.53 Reward Points

Sale price Earn 4.53 Reward Points
Unit price per
New

Sony WF-1000XM6 Wireless Noise Cancelling Earbuds

Sony WF-1000XM6 Wireless Noise Cancelling Earbuds

Regular price BHD 130.000

Regular price ~~BHD 130.000~~ Sale price BHD 130.000

Regular price Earn 2.36 Reward Points

Sale price Earn 2.36 Reward Points
Unit price per

Cameras

New

Sony Alpha a7R VI | 66.8MP fully‑stacked sensor for detail, tonal nuance, confident AF and speed | ILCE-7RM6

2% OFF

Sony Alpha a7R VI | 66.8MP fully‑stacked sensor for detail, tonal nuance, confident AF and speed | ILCE-7RM6

Regular price BHD 1,889.000

Regular price ~~BHD 1,929.000~~ Sale price BHD 1,889.000

Regular price Earn 34.35 Reward Points

Sale price Earn 34.35 Reward Points
Unit price per

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Bundle Offer

New

Sony Alpha ILCE-7M5 | 33.0 MP resolution, blackout-free 30 fps speed and AI-based recognition AF

6% OFF

Sony Alpha ILCE-7M5 | 33.0 MP resolution, blackout-free 30 fps speed and AI-based recognition AF

1 total reviews

Regular price BHD 999.000

Regular price ~~BHD 1,069.000~~ Sale price BHD 999.000

Regular price Earn 18.16 Reward Points

Sale price Earn 18.16 Reward Points
Unit price per

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Bundle Offer

Sony Alpha 1 II | A Fusion of 50 MP Resolution, 30 fps Speed and AI-Based Subject Recognition Camera

5% OFF

Sony Alpha 1 II | A Fusion of 50 MP Resolution, 30 fps Speed and AI-Based Subject Recognition Camera

Regular price BHD 2,599.000

Regular price ~~BHD 2,739.000~~ Sale price BHD 2,599.000

Regular price Earn 47.25 Reward Points

Sale price Earn 47.25 Reward Points
Unit price per

Offer
New

Sony Alpha ZV-E10 II APS-C Interchangeable-Lens Vlog Camera + FREE GPVPT3

2% OFF

Sony Alpha ZV-E10 II APS-C Interchangeable-Lens Vlog Camera + FREE GPVPT3

2 total reviews

Regular price BHD 459.000

Regular price ~~BHD 469.000~~ Sale price BHD 459.000

Regular price Earn 8.35 Reward Points

Sale price Earn 8.35 Reward Points
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Speakers

Sony ULT POWER SOUND series Speaker | ULT FIELD 5 Wireless Portable Speaker | SRS-ULT50

18% OFF

Sony ULT POWER SOUND series Speaker | ULT FIELD 5 Wireless Portable Speaker | SRS-ULT50

1 total reviews

Regular price BHD 105.000

Regular price ~~BHD 129.000~~ Sale price BHD 105.000

Regular price Earn 1.91 Reward Points

Sale price Earn 1.91 Reward Points
Unit price per

Offer
New

Sony ULT POWER SOUND series Speaker | ULT FIELD 3 Wireless Portable Speaker | SRS-ULT30

10% OFF

Sony ULT POWER SOUND series Speaker | ULT FIELD 3 Wireless Portable Speaker | SRS-ULT30

Regular price BHD 62.000

Regular price ~~BHD 69.000~~ Sale price BHD 62.000

Regular price Earn 1.13 Reward Points

Sale price Earn 1.13 Reward Points
Unit price per

Offer
Sony ULT POWER SOUND™ Series | ULT TOWER 9AC Party Speaker

10% OFF

Sony ULT POWER SOUND™ Series | ULT TOWER 9AC Party Speaker

Regular price BHD 269.000

Regular price ~~BHD 299.000~~ Sale price BHD 269.000

Regular price Earn 4.89 Reward Points

Sale price Earn 4.89 Reward Points
Unit price per

Offer
New

ULT POWER SOUND series | ULT FIELD 1 Wireless Portable Speaker | SRS-ULT10

20% OFF

ULT POWER SOUND series | ULT FIELD 1 Wireless Portable Speaker | SRS-ULT10

Regular price BHD 39.000

Regular price ~~BHD 49.000~~ Sale price BHD 39.000

Regular price Earn 0.71 Reward Points

Sale price Earn 0.71 Reward Points
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